Strategic management consultant through an agency that managed and executed a variety of projects with budgets from $20K to $4M across multiple industries:
Technology, Non Profit, Government, Educational
Provided $45 million in new business opportunities from 2019-2021
Advisor for entrepreneurs at startups through a 4 stage process- market research,
strategy and branding, product development, market launch.
Educational consulting on individual projects which included creating study guides, refining course learning outcomes, developing assignments, and revising assessment materials
Contracted to do business development and create strategies that included market research, and strategic growth plans.
Managed and executed multiple projects across multiple departments including-Building a manufacturing plant, Hiring and onboarding large group of employees, Technical writing of manufacturing equipment
In charge of the go-to-market strategy. Product Marketing.
Developed a private label product line of photographic equipment as employee #3 and the subject matter photography expert- Launched/scaled-producing millions in annual revenue
Leadership in Analytics Master Level Course
Innovation Through Marketing & Technology (Master Level)
Marketing, Management, Human Resources (Undergraduate)
PUBLISHED ACADEMIC RESEARCH & GLOBAL PRESENTATIONS
“Using Data-Driven Decision-Making to Enhance Performance: A Practical Guide for Organizations”
"The Internet of Things: Implications for Consumer Privacy & Security"
"Big Data and Global Markets: Using External Data Resources to Influence Strategic Decision Making"
"New Product Development in the Age of Big Data"
"Fuel to the Fire: How Disruptive Innovation is Being Fueled by Big Data"
"A Practical Guide for Managers in Using the Customer Experience to Assist in Data-Driven Decision Making for the Purpose of Co-Creative Innovations"
“Building a Partnership: Linking Academics to Practitioners” -4 Person, 90 Minute Panel Discussion
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